NEW YORK, NY / ACCESSWIRE / August 25, 2020 / mz group (MZ), the world's largest independent investor relations and corporate communications firm, today announced it has entered into a strategic partnership with SPAC Alpha, LLC to launch SPAC Alpha IR+, a collaborative service that is designed to offer the industry's most comprehensive suite of services for SPACs to successfully navigate the business combination lifecycle.
Since launch, SPAC Alpha and SPAC Research-a group company-have been the premier information resources on US-listed SPACs, offering historical data and industry analysis to inform a variety of constituents seeking intelligence. SPAC Alpha leverages insights from an extensive analysis of SPAC transactions to provide advice on transaction strategy and the de-SPAC process.
For over 25 years, MZ has been a global leader in investor relations and corporate communications to over 500 global clients, providing a full-scale suite of one-stop-shop IR solutions for clients, powered by a host of supporting technologies.
The new partnership employs the depth of experience and products offered by both teams to create SPAC Alpha IR+, a complete solution designed to seamlessly lead both sponsor and transaction company through the SPAC transaction.
SPAC Alpha IR+ Services Include:
- SPAC Research
- SPAC Alpha
- – Targeted, investor-specific media exposure and comprehensive social media engagement
- Market Intelligence – Investor targeting tools and stock surveillance, optimizing management's time with the ‘right' audience
- Technology Solutions
“MZ's strategic partnership with SPAC Alpha is designed to reinvent investor relations for SPACs as we know it,” said Ted Haberfield, Chairman and President of MZ. “By combining the power of the world's largest independent investor relations firm, and the data, research and advisory leader for SPACs, we fully expect SPAC Alpha IR+ to quickly become the de-facto standard for SPAC investor relations.
“Our team's breadth and depth of experience allows us to focus on what matters most for SPACs, while addressing key issues that arise during the business combination process, including a lack of familiarity pre-IPO, a limited appreciation of the difference between SPACs, very little coverage in the ‘make or break' phase and limited coverage post-close. In partnership with SPAC Alpha, we are able deliver solutions to these challenges throughout the lifecycle, utilizing our combined service portfolios and expertise. MZ's database of over 140,000 contacts to support their outreach campaigns and one-stop-shop model includes supporting technologies that enhance each activity, such as engaging websites, press release distribution and their new ESG iQ platform, which addresses Environmental, Social and Governance (ESG) reporting by creating a custom measure for ESG performance with flexibility to adopt to any well-known standards.”
Rajiv Shukla, Founder of SPAC Alpha, commented: “2020 has been a watershed moment for SPACs. Through our experience of extensive analysis and coverage of the SPAC universe, we identified a crucial service missing from the marketplace – a solution that addresses SPAC issues from the perspectives of the sponsor and buy-side investor.
“Combining our depth of analytical understanding with MZ's investor relations program allows us to support SPACs through a systematic process that targets and engages the ‘right' audience of media, analysts and investors-from pre-IPO through the close and beyond.”
About SPAC Alpha
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Source: Accesswire – MZ Group and SPAC Alpha Form Strategic Partnership and Launch SPAC Alpha IR+